Impact
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Proven Results Across Industries
Select project highlights summarizing outcomes and capabilities.
Purpose Transformation at a Fortune 50 Retailer
Activated 300K+ employees around a new purpose and values framework, increasing customer-centric behaviors and brand reputation. Recognized externally for “Best Purpose-Led Transformation."
Global Narrative for a Specialty Chemicals Leader
Research-driven narrative and multimedia newsroom relaunch that increased website traffic, qualified customer inquiries, and social engagement.
Reputation Rebuild for a Major Public University
Post-crisis repositioning and rebrand leading to record enrollment and elevated research status.
Our Value Pillars
What sets TrueNorth Strategy Group apart
“Colleen is able to align strategies, messaging and people at the enterprise level to help organizations move forward. She is able to help people think outside the box and come up with real and practical solutions to very complex problems.”
– Senior HR business partner, chemicals company
Frequently Asked Questions
Clear answers to the most common client queries
We understand you may have questions about how we work. Here are a few quick answers to help you learn more about our services and approach.
Midmarket and enterprise teams undergoing transformation, culture change, brand repositioning, or crisis/issue response.
We set clear KPIs—adoption, engagement, execution velocity, and reputation metrics—and report progress regularly.
Both. We scope projectbased engagements and offer fractional advisory/retainer support for ongoing needs.